Within the weak Tires sub industry, Goodyear has been losing upside momentum and is starting to underperform the S&P since May 2014.
Technical Analysis: - Bearish Divergence from May to now - Price has been holding bellow the 20MA on the weekly chart with a mean rejection at the beginning of Sep - Downtrend on the relative performance chart with the S&P
Initial target: 50% fibo retracement at 20.26 which is above the long term uptrend support from 2012