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Ethereum Name Service Launches Namechain on Linea’s zkEVM

The Ethereum Name Service (ENS), a pioneer in decentralized identity and blockchain-based naming systems, is taking a bold step forward with the launch of Namechain, its own Layer 2 (L2) solution. Powered by Linea’s zkEVM technology, Namechain is poised to revolutionize blockchain address management, offering enhanced scalability, reduced costs, and expanded functionality for the Web3 ecosystem.


Why Namechain and Why Now?
ENS has long been at the forefront of simplifying blockchain interactions. By converting complex Ethereum addresses into human-readable names like "john.eth," ENS has made the decentralized web more accessible. However, as the protocol has grown to support decentralized identity, user profiles, website hosting, and DNS interoperability, the need for a more scalable infrastructure has become evident.

Enter Namechain – a strategic response to these challenges. Built on Linea’s zkEVM, Namechain combines cutting-edge technology with ENS’s robust naming protocol to deliver unparalleled performance.

Technical Foundations: Why Linea?
The decision to build Namechain on Linea’s zkEVM followed a rigorous evaluation by ENS Labs. Two standout features of Linea made it the ideal choice:

1. Type 2 zkEVM Compatibility: Linea’s zkEVM ensures seamless bytecode compatibility with Ethereum, enabling the reuse of existing smart contracts and tooling without modifications.

2. High-Performance Prover: Linea’s rollup architecture offers fast state confirmation, ensuring reliable and efficient name resolution.

Moreover, Linea’s multi-client compatibility with Ethereum execution clients like Geth and Besu enhances ecosystem resilience, ensuring robust infrastructure for ENS’s evolving needs.

Proven Collaboration and Ecosystem Benefits
ENS and Linea share a strong history of collaboration. Notably, Linea was the first L2 team to implement CCIP-Read (ERC-3668), enabling decentralized cross-chain name resolution for over 530,000 linea.eth subnames. This partnership validated ENS’s L2 integration capabilities and demonstrated Linea’s technical prowess.

The move to L2 addresses several key challenges:

- Higher Throughput: Increased transaction capacity enables faster registration and renewals.
- Cost Efficiency: Significantly lower fees make ENS services accessible to a broader audience.
- Extensibility: Advanced naming features and complex resolution logic become feasible on L2.

Namechain’s Impact on Decentralized Identity
ENS’s role extends beyond address resolution; it underpins decentralized identity across Web3. Namechain amplifies this mission by offering a scalable solution that supports:

- Permissionless User Profiles: Enabling decentralized identity systems to flourish.
- Decentralized Hosting: Facilitating censorship-resistant websites.
- DNS Interoperability: Bridging traditional and blockchain-based naming systems.

Market and Technical Outlook for ENS
Despite the groundbreaking announcement, ENS is currently trading at $42.17, down 2.17% in the last 24 hours, with a market cap of $1.48 billion. Technical indicators suggest a potential bullish reversal:

- RSI at 48: Indicates steady momentum.
- Key Resistance Level: A breakout above the 1-month high of $50 could confirm a bullish reversal pattern.

Fundamentally, the launch of Namechain positions ENS as a critical player in the evolution of decentralized identity, aligning with the growing demand for scalable and efficient blockchain solutions.

A Vision for the Future
The partnership between ENS and Linea represents a significant leap forward in blockchain technology and decentralized identity. By combining ENS’s innovative naming protocol with Linea’s advanced zkEVM architecture, Namechain promises to set new standards in scalability, cost-efficiency, and functionality.

ENS Labs invites the broader technical community to participate in this journey through open-source contributions and feedback. Together, they aim to shape the future of decentralized identity and blockchain-based naming systems, paving the way for a more intuitive and accessible internet.

About Ethereum Name Service (ENS)
ENS is a distributed, open naming system built on Ethereum. It simplifies blockchain interactions by converting machine-readable addresses into human-readable names. With its decentralized and extensible framework, ENS is a cornerstone of the Web3 ecosystem, driving adoption and innovation in blockchain technology.
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